Arbazz will speak at 2020 AMA Symposium for the Marketing of Higher Education

Marketing for Online Programs with the 2019 AMA Higher Ed Team of the Year

Once upon a time, in a reality far in the distant past, higher education was a stable, healthy, and change-averse societal institution. Controversy, alternative models, and COVID-19 have softened the once rock-solid foundation of our traditional education system. Institutions moved quickly to offer courses online or were forced to do so against their will due to the recent pandemic. Will anything ever go back to the way it was? Probably not, so getting used to marketing and enrollment for online programs is a must.

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